A

  • A/B Test: Test used to determine the effectiveness of one Keyword with another.

  • Anchor links: URLs that instantly take you to a specific part of the page (or an external page) within a blog.

  • ASIN: Stands for Amazon Standard Identification Number and is a ten-digit alphanumeric code that identifies products on Amazon. It’s unique for each product.

B

  • Browser: Software that allows a computer user to find and view information on the Internet (Chrome, Firefox, Safari, etc.)

  • Bot (Spider-bot): A bot is an automated software application that is programmed to do certain tasks. In Pixelfy, you may see Spider-bot counting as a click, however, these bots “visit” the URL you've created in order to generate a preview and a thumbnail. Especially when shared via Facebook, all URLs are reviewed by several bots (these don’t affect your monthly clicks).

C

  • Click: Each time someone enters your link, either human or bot.

D

  • Dashboard: Main page of a Pixelfy.me account where users can review the general statistics and performance of their Tracking Links.

  • Device: Unit of physical hardware or equipment that provides one or more computing functions. In Pixelfy can be a desktop computer or a mobile device.

  • Domain: Refers to an Internet address or name, is the location of a website.

E

  • Embed: Integrate external content into another website or page.

F

  • Facet: Allow users to refine their searches by multiple dimensions at the same time.

  • Facet Value: Allow shoppers to narrow products within the facet itself (Size, Price, Brand, etc.)

  • Fast shortener: One-click tool that allows users to reduce the length of a URL.

  • FBT: Frequently Bought Together.

G

  • GA4: Google analytics service that enables you to measure traffic and engagement across your websites and apps.

  • Geo-targeting: Practice of delivering different content or advertisements to consumers based on their geographic locations.

  • Giveaway: Chance to win a prize in exchange for taking certain actions, usually in order to encourage people to buy a particular product.

I

  • Indexed and Not-Indexed: Indexed means that Amazon has associated the Keywords with the product. An Amazon search of the keywords will display the product in the search results while Non indexed means that the product is not been associated by Amazon with the selected keywords. A search using that particular keyword does not include the product in the results.

J

  • Javascript: Scripting language that enables people to create dynamically updating content, control multimedia, animate images, buttons, etc within their websites.

K

  • Keywords: Search terms that people type into the Amazon search bar while looking for a product. It can be one or more words, even phrases.

L

  • Landing Page: Standalone web page that a person "lands" on after clicking on the link. Once they're on your landing page, users are encouraged to take an action, such as joining your list or buying your products.

  • Link: Short for hyperlink, is an HTML object that, when clicked or tapped, takes users to a new website. Links are not the same as URLs, though sometimes people say "link" when they mean "URL." A link is a clickable snippet of text associated with a URL.

  • Link Analytics: Data and statistics that shows users how their Targeting Links are performing.

M

  • Marketplace: Platform where individuals and companies can sell their products or services, and buyers can get hold of them. Do not confuse it with an online store, as sellers and buyers are outside the platform and transaction between them.

P

  • PBN: A private blog network (PBN) is a network of authoritative websites that are used to build backlinks for a single website. It’s a list of unrelated sites all linking to one central domain to pass link equity to it and improve its’ rankings.

Q

  • QR Code: Type of barcode that can be read easily by a digital device and which stores information as a series of pixels in a square-shaped grid that redirects users to your website or a custom landing page.

R

  • Retailer: A person or business that sells goods to the public in relatively small quantities for use or consumption rather than for resale.

  • Retargeting: A way to follow your audience across the web and target them with appropriate ads and messaging.

S

  • SFB: Stands for Search, Find & Buy.

  • Subdomain: Regular domains are your standard URLs like "example.com" or "example.net". Subdomains are a unique URL that lives on your purchased domain as an extension in front of your regular domain like "support.example.com" or "help.example.com".

T

  • Tag: A label attached to someone or something for the purpose of identification or to give other information. Within Pixelfy.me is used to identify certain URLs, campaigns or Landing Pages.

  • Target: General merchandise retailer with stores in all 50 U.S.

  • Thumbnail: Image that is displayed as a preview to your real content. Thumbnails can convince someone to click on your content, drawing their attention from other content in the feed or grid. Thumbnails can also help you maintain a certain brand or aesthetic on your social media channels.

  • Total and Unique Clicks: Total clicks are the total number of visits to that link, for example: if you visit the link 10 times, the total link is 10, while Unique clicks are counted when a link has been visited from the same device in 24 hours, in the previous example, it would be counted as 1 only unique click.

  • Traffic: A.K.A. Website traffic, refers to web users who visit a website. Traffic is measured in visits, sometimes called "sessions," and is a common way to measure an online business effectiveness at attracting an audience.

U

  • URL: Also known as an internet address or web address, a URL (Uniform Resource Locator) is a standardized naming convention for addressing documents accessible over the Internet and Intranet (web pages).

  • URL Rotator: Link that automatically splits traffic to multiple destinations, based on chance, or, in Pixelfy's case, percentage or sequential mode.

  • URL Slug: The URL slug is the last part of a full URL, for example, the URL is "https://pxlfy.me/slug", and the slug simply is 'slug'.

W

  • Webmaster: Also known as Search Engine Optimizer (SEO), online marketer, blogger, web developer, or site owner, is an individual who oversees the management of a website, including its content creation, registering its domain name, addressing errors and approving site design and functionality.

  • Who is Alexa?: Alexa is Amazon's voice-based AI-powered digital assistant that powers an entire smart device ecosystem. Alexa can reply to simple queries and perform various tasks or commands that one gives. When browsing for products via devices such as the Echo smart speaker, Amazon's Choice is often the first product Alexa recommends.

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