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Using customized URLs

In this article we will show you everything related to using customized URLs

Israel avatar
Written by Israel
Updated over 2 years ago

Custom URLs receive up to 39% more click-throughs than generic short links. This is because people feel better about clicking on a link that features a brand's name. They trust it won't lead to spam or malicious content.

Whether you’re an influencer or a brand, a custom URL shortener makes it easier for people to remember how to find not just your website or social channel, but the specific landing page you wish to send them to.

How can I place my brand in my URL?

To do this, all you have to do is to follow the instructions on how to add a Custom Branded Subdomain

1.- Once everything is ready, simply create your link as usual, and, if you're using the Any URL Shortener tool, simply click on "Show advanced options":

2.- Once the menu has displayed, the first option will be to select a custom subdomain and edit the back half of your URL:

3.- If you have one available, you can select a custom subdomain by clicking on the blue part of your URL and then "Submit":

4.- After that, you can enter anything you like in the back half section of the link, so it can mention your product, your brand, or anything relevant to your marketing campaign:

5.- Once everything else is set in your link, simply click on "Generate" and your URL will be good to go:

Now you can create engaging and effective URLs so you can build brand trust with your customers!


1.- If you are using any other tool, create your Tracking Link as usual, and in the Link Configuration Section, select the option "Domain" and select your own domain:

2.- Once your link is generated, you can edit the back half by clicking the option "Edit slug/domain":


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